Enhance your consumer contact database with powerful demographic profiles. Extensive consumer information is available to help you profile your contacts and improve your segmentation capabilities. For precision-targeted direct marketing, you can segment your database according to one or more of the various demographic data elements available using Cleanlist’s convenient demographic bundle.
Demographic Append includes:
- Number of Households in Postal Code
- PRIZM5™ Cluster Code (See description below)
- Average Age in Household
- Household Income
- Children 0-14 in Household
- Teens 15-24 in Household
- Education Level
- Employment Sector
- Home Ownership Status
PRIZM5™ segmentation system by Environics Analytics assigns households into one of 68 clusters based on shared characteristics. Characteristics include age, income, level of education, family status, job type, social interests and official language. For a summary of the demographic composition of each of these 68 groups, please download Cleanlist’s PRIZM5™ Quick Reference by Cluster guide.
When you order Demographic Append, you’ll receive a result file with the demographic data elements appended to each record.
An included summary report provides statistical data describing your results.