CANADA'S MOST ACCURATE NEW MOVER DATA LIST

Is Marketing to New Movers Right For You?

Request a free assessment and see how big the opportunity is in your trade area.

New mover data identifies Canadian households that have recently changed address, so you can reach them during the weeks after a move when spending on the home, services, and local businesses is highest.

Cleanlist builds new mover lists for your exact trade area in Canada using ResponseCanada, the country’s largest and most current consumer database.

Best fit for businesses marketing to Canadian households. We’ll reply within 1 business day.

Why Market to New Movers?

New movers are your perfect customers. Here’s why:

High Spending Power:

New mover households that spend 10X more than average on home improvement goods and related services.

Intent to Move:

New mover databases capture and leverage this key moment in your marketing.

Targeted Marketing:

Using a new mover list with a direct marketing strategy is highly targeted, measurable, and flies under your competition’s radar.

Cost-Effective:

Campaigns that use new mover lists often cost much less than acquiring new customers through Google or other advertising channels.

What You’ll Get with Our Free Assessment

Market Insights

Discover how large the new mover database is for your trade area.

Future Projections

Project the size of your new mover list in the coming 12 months.

Strategic Budgeting

Develop a marketing budget to engage new movers at the perfect time in their buying cycle.

No Obligation

There’s no obligation to buy a new mover list.

Personalized Results

Receive a final new mover list report tailored to your business and target market.

Quick Turnaround

Get your new mover database results in just 5 days.

Who We Are

Cleanlist is Canada’s largest provider of customer data cleaning, enrichment, and acquisition solutions. We help businesses like yours reach the right customers at the right time with precise, reliable data. One of Cleanlist’s core products is new mover lists and new mover databases specific to our clients’ trade area.

Built on ResponseCanada, Canada’s largest and most up-to-date consumer database, updated daily.

Our Esteemed Clients

Join the ranks of large brands that trust Cleanlist. Here are just a few:

Proven Results from our Loyal Clients

“We’ve been licensing Cleanlist’s new mover list for almost 5 years now. That should tell you all you need to know.”

— Dufresne Group / Ashley Furniture (operating over 50 store locations in Canada)

Ready to Boost Your Sales?

Frequently Asked Questions

What is new mover data?

New mover data is a regularly updated list of households that have recently relocated, or are about to, within a defined trade area. Each record captures the move at the moment it happens, so you can reach people exactly when they’re making a wave of purchase decisions about their new home.

Why is marketing to new movers so effective?

New movers spend up to 10X more than the average household on home improvement goods and related services in the months around a move, and that spending lift shows up across nearly every consumer segment. They’re actively choosing new providers, retailers, and services, often with little brand loyalty in the new area. A new mover list lets you capture that window before your competitors do, and because it’s a direct, targeted channel, it typically costs far less than acquiring the same customers through Google or paid social.

What information is included in a Cleanlist new mover list?

A new mover list is built to your specifications and can include the household’s name, new address, and other attributes relevant to your marketing, all specific to your trade area. During your free assessment we’ll confirm exactly what’s available for your market and how it maps to your campaign goals.

How large is the new mover database for my area?

That depends entirely on your trade area, and it’s the first thing we’ll tell you. Your free assessment shows how many new movers are available in your market today, projects the size of your list over the coming 12 months, and helps you plan a budget to reach them at the right point in their buying cycle. If you’re curious how mover volumes shift over the year, our monthly mover snapshots track activity across Canada.

How often is new mover data updated?

New movers are captured continuously, so the data reflects recent relocations rather than a stale snapshot. This keeps your outreach timely, reaching households while they’re still in the active buying phase that makes new mover marketing so valuable.

Which businesses benefit most from new mover lists?

Any business where a recent move triggers a purchase: furniture and home furnishings, home improvement and renovation, appliances, flooring, HVAC, insurance, financial services, healthcare providers, and local services. For retailers, a new mover list is one of the most reliable ways of driving fresh foot traffic into stores. Cleanlist works with major national brands, including Dufresne Group / Ashley Furniture, who has licensed our new mover list across 50+ Canadian store locations for nearly five years.

How do I get started, and is there any obligation to buy?

Start with a free, no-obligation assessment. Tell us your trade area and we’ll return a personalized report, market size, 12-month projections, and a suggested budget, within 5 days. There’s no commitment to purchase a list; the assessment simply shows you how big the opportunity is. Get started here.