Canada’s residential mobility continued its slow climb in July, with 58,558 households changing address—marking the highest monthly total so far in 2025.
That’s a 10.8% increase from June, showing solid summer momentum. Still, volumes remain well below last year’s peak, with July 2025 activity down 25.9% compared to July 2024, when 79,070 households moved.
📍 Provincial Movers Breakdown
The provinces with the highest mover volumes in July:
- Ontario: 27,299
- Quebec: 9,393
- British Columbia: 8,467
Notable provincial trends:
- Ontario grew 8.6% month-over-month, but is still trailing far behind July 2024’s total of 37,448.
- Quebec posted 9,393 new movers—up 7.6% from June, yet still 36.3% lower than a year ago.
- British Columbia recorded a 15.1% jump over June and is now just 13.8% shy of its 2024 performance—one of the best year-over-year results among provinces.
Other highlights:
- Alberta saw a strong month with 8,671 movers—up from June, but down compared to July 2024.
- New Brunswick grew to 1,050 new movers, recovering from a slower June.
- Nova Scotia edged slightly downward to 931 movers, continuing a softening trend from earlier in the summer.
🚚 Why the Gap from Last Year?
While 2025 is showing signs of recovery, the continued lag behind 2024 can be attributed to several ongoing factors:
- High interest rates making homeownership and moving more costly
- Persistent supply shortages in urban markets
- A general mood of economic caution among Canadian households
So far in 2025, Cleanlist has tracked 343,508 household moves from January through July—down 20.2% compared to the same period last year (430,284 moves).
💡 Why This Matters for Marketers
New movers are in decision-making mode—switching providers, upgrading services, and spending more than average.
Whether you’re selling home furnishings, financial services, telecom, insurance, or energy solutions, Cleanlist’s New Mover data helps you reach high-intent customers at exactly the right time—right before or just after their move.
📊 Leverage Cleanlist’s New Mover Data
Our New Mover dataset is the most comprehensive in Canada. Updated daily, it helps you:
- Target households by geography, move date, or household attributes
- Time your outreach perfectly in the move cycle
- Boost campaign relevance, engagement, and ROI
📩 Want mover data for your area?
Cleanlist compiles for sale property listings every day, for all of Canada. The listings are enriched with proper, mailable addresses, occupant names, phone numbers, and full demographic profiles.
You can apply geographical and other filters to the data to target just the households in your trade zone and that fit your target market profile.
Cleanlist offers a free personalized data discovery report so you can determine the quantities available that meet your particular criteria.
