Solutions / Database Cleaning & Enrichment
Increase customer engagement and marketing ROI with best-in-class customer data cleaning and enrichment.
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Consumer Database Maintenance
Properly maintained customer data will boost your performance everywhere, every day.
With a Cleanlist customer data maintenance plan, you can trust your data to perform across your organization, from marketing to analytics to billing, and everything in between. We know that inaccurate, outdated, and incomplete information is all over most databases. Every error is potentially a lost opportunity and money out of the window. Let us show you how a simple maintenance program can turn your customer data into a top-performing asset.
These best-in-class services from Cleanlist will make your customer data current and complete.
Cleaning and Standardization Options
ADDRESS STANDARDIZATION & CORRECTION
Correct and format your addresses to Canada Post’s standards and beyond
ADDRESS
ELEMENTIZATION
Parse and organize your address data into its component parts for flexibility
NAME
ELEMENTIZATION
Parse names into their component parts to enable precise personalization
CASE
CONVERSION
Humanize your messaging for a polished and personalized appeal
Mover Update Options
NATIONAL CHANGE
OF ADDRESS – NCOA
Update your database
with mover notifications from
Canada Post for better reach
PROPRIETARY
CHANGE OF ADDRESS
Improve your NCOA results and capture additional moves with Cleanlist’s proprietary address data
PROPERTY FOR
SALE IDENTIFICATION
Retain and up-sell
customers by identifying
those planning a move
Suppression Options
DECEASED
SUPPRESSION
Removing deceased contacts improves brand image and reduces complaints
DUPLICATE
ELIMINATION
Remove duplicates to avoid embarrassment and waste
CANADIAN MARKETING ASSOCIATION SUPPRESSION
Reduce complaints and comply with mail marketing preference
CRTC NATIONAL
DO NOT CALL
LIST SUPPRESSION
Ensure your telemarketing campaigns comply
with CRTC regulations
Data Completion Options
PHONE NUMBER
APPEND
Improve telephone contact rates with better phone numbers
ADDRESS APPEND
Fill in missing address data to improve deliverability
SUITE IN-FILL
Append missing
unit numbers for effective delivery
OCCUPANT APPEND
Enrich your address database with the current occupant’s name and phone number
REVERSE PHONE
APPEND
Expand your phone number list to include names and address to better target
Data Enrichment Options
PRIZM APPEND
Target smarter with Environics Analytics’ leading segmentation system
DEMOGRAPHIC APPEND
Profile your customers by age, income, and more for maximum effectiveness
DWELLING APPEND
Boost results by knowing characteristics of the home
DONATION HISTORY
APPEND
Find your highest
potential charitable
donors
ETHNICITY APPEND
Improve targeting
and analytics through
ethnic segmentation
GENDER APPEND
Improve response rates with more personalized messaging
GEOCODE APPEND
Improve engagement with location information
INDUSTRY APPEND
Personalize and target your messaging by industry
Here’s why the biggest and the best brands
choose Cleanlist
EXPERIENCE
We’re Canada’s largest customer data company, Successfully serving the biggest and most established brands in the country.
SECURITY
World-class data security backed up by the SOC2 (Service Organization Control) certification.
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CAPABILITIES
More data and more services to help you with your database maintenance, prospecting, data enrichment, and risk management.
MULTI-CHANNEL
Solutions provided the way you want them, through our service team, by API or Cleanlist Cloud.
SAVINGS
Streamline your customer data solutions sourcing and leveraging our team’s deep data expertise.
EXPERIENCE
We’re Canada’s largest customer data company, successfully serving the biggest and most established brands in the country.
SECURITY
World-class data security backed up by the SOC2 (Service Organization Control) certification.
CAPABILITIES
More data and more services to help you with database maintenance, prospecting, data enhancement, and risk management.
MULTI-CHANNEL
Solutions provided the way you want them, through our service team, by API or Cleanlist Cloud.
SAVINGS
Streamline your customer data solutions sourcing and leverage our team’s deep data expertise.
EXPERIENCE
We’re Canada’s largest customer data company, successfully serving the biggest and most established brands in the country.
SECURITY
World-class data security backed up by the SOC2 (Service Organization Control) certification.
CAPABILITIES
More data and more services to help you with database maintenance, prospecting, data enhancement, and risk management.
MULTI-CHANNEL
Solutions provided the way you want them, through our service team, by API or Cleanlist Cloud.
SAVINGS
Streamline your customer data solutions sourcing and leverage our team’s deep data expertise.
