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Data Insights

February 2026 New Business Factoid: Formation Stabilizes While Closures Surge
Canada recorded 5,986 new businesses in February 2026, up 10% from January — but closures surged to 73,421, resulting in a significant net contraction and highlighting continued volatility in the SME landscape.
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February 2026 Mover Factoid: Seasonal Slowdown Deepens Before Spring Reset
Canada recorded 26,204 mover households in February 2026, a 45% decline from January — reflecting the typical late-winter trough before spring move activity resumes.
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February 2026 Pre-Mover Factoid: Momentum Builds as Spring Planning Accelerates
Canada recorded 45,173 pre-mover households in February 2026, a 25% increase over January — signaling accelerating move planning as the spring season approaches.
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January 2026 New Business Factoid: Year-End Spike Gives Way to a Slow Start
Canada recorded 5,450 new businesses and 8,754 closures in January, resulting in net contraction after December’s year-end spike. See what this slowdown means for teams targeting new businesses early.
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January 2026 Mover Factoid: Moving Activity Eases After Year-End Surge
Canada recorded 47,473 movers in January, as completed moves eased after December’s year-end surge. See what this seasonal slowdown means for brands targeting high-intent households.
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January 2026 Pre-Mover Factoid: Planning Activity Rebounds After Holiday Lull
Canada recorded 36,137 pre-movers in January as planning activity rebounded after the holidays. See why early-year pre-movers matter for Q1 marketing.
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December 2025 New Business Factoid: Strong Year-End Formations, but Net Growth Remains Elusive
Canada recorded 28,988 new businesses and 26,618 closures in December, producing only modest net growth. What does this mean for brands targeting new businesses?
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December 2025 Mover Factoid: Year-End Stability Masks a Softer Moving Market
Canada recorded 50,632 movers in December, holding steady month-over-month despite a slower housing market. See what this year-end stability means for brands targeting high-intent households.
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December 2025 Pre-Mover Factoid: Planning Activity Drops Sharply Heading into Year-End
Canada recorded 29,380 pre-movers in December as planning activity slowed nationwide. See why early-stage movers remain a high-value audience heading into Q1.
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Cleanlist Unlocks Breakthrough Household-Level Age Targeting for Canadian Brands
New AI-powered age data is changing how brands target consumers.
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November 2025 Business Formation Declines Continue as Closures Remain High
New business registrations fell to 6,217 in November as closures surged to 31,297. See the full breakdown.
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November 2025 New Mover Snapshot: National Moves Slow as Winter Approaches
Mover activity fell to 50,631 households in November. Explore the provincial breakdown and key insights for winter marketing.
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